What is Real-Time Sync?

Data synchronization that occurs immediately or near-immediately when changes happen, typically within seconds or minutes.

Real-time sync contrasts with batch sync, which runs on a schedule (hourly, daily). True real-time sync usually relies on webhooks or event streams to trigger syncs immediately when data changes. Near real-time sync might poll for changes every few minutes. Real-time sync is important when teams need current data for sales conversations, customer service, or operational decisions. However, it requires more sophisticated error handling and can be more expensive than batch processing.

Related Terms

Webhook

An automated message sent from one application to another when a specific event occurs, enabling real-time data transfer.

Batch Sync

Data synchronization that runs on a schedule, processing multiple records together at regular intervals rather than in real-time.

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